investiGaming is a publication of the Serious Game Design group in the Department of Telecommunication, Information Studies, and Media at Michigan State University, 2007-2009
This gateway is partially supported by grant 0631771 from the National Science Foundation.
The opinions expressed are those of the authors and do not represent Michigan State University or the National Science Foundation.
Joe, S. W.,Chiu, C. K. (2008).
Proposing online game loyalty and its antecedents considering gender as a moderator: a qualitative study.
Quantity and Quality.
Keywords:
journal, gender identity, casual games, internet use,
Full Text: Yes | Abstract: Yes
References: 413 Citations | 322 Abstracts | 273 Full text links
Participation: 16323 Visitors | 8 Contributing Editors
investiGaming is a gateway to research on gender, gaming and computing for the game industry, game design educators and students, and academic game researchers.
Please participate!
* add research
* become a contributing editor and add implications for game design.